Quit for good 

Close up of women breaking cigarette We offer two nicotine cessation programs: 

  • Freedom From Smoking (all are welcome)
  • Quit for Life (health plan members only) 

Freedom from Smoking

Freedom From Smoking logo

Dean Health Plan offers a tobacco cessation program called Freedom from Smoking. This small group program includes eight one-hour sessions led by a certified Freedom from Smoking facilitator. The program features a step-by-step plan for quitting tobacco. Each session is designed to help tobacco users understand their triggers, urges and develop coping strategies to stay committed to quitting. This engaging program uses a variety of evidence-based techniques to personalize and address individual needs along with the benefits of support from a group setting. Freedom from Smoking is open to anyone, regardless of insurance.

Supporting all tobacco users, including cigarettes, smokeless, e-cigarette and vaping product users. Medications and nicotine replacement therapy are also available at no cost for plan members.

Or call 866-896-4602 or email dhp.health@deancare.com to schedule one-on-one with a facilitator or for questions. 

Quit For Life

Another option, for health plan members, is the Quit For Life Program. This program is designed to help you overcome physical, psychological and behavioral addictions using a seamlessly integrated mix of medication, one-on-one coaching, group video sessions and digital tools for support.

This free program includes:

  • Coach support: a certified Quit Coach will teach you skills and behavioral strategies to help you quit for life. Coach support includes three one-on-one interactions (call, text or chat) and two group video sessions. Plus, you'll have 24/7 access to a Quit Coach for the duration of the program.

  • Medications that really work: you may receive 12 weeks of the Nicotine Replacement Therapy (NRT) patch or gum at no cost, mailed directly to your home. Dean Health Plan also provides coverage for effective tobacco cessation medications with a prescription from your provider.

  • Additional resources: you get access to print and online resources to help you through the quitting process.

Or call (866) QUIT4LIFE (866-784-8454).

This program is free to members 18 years and older. Dean Health Plan members who receive benefits through the Medicaid/BadgerCare program may have different tobacco cessation benefits. Medicare members are not eligible for Quit for Life. For information about this benefit under your specific plan, please call our Customer Care Center at 800-279-1301.

Additional resources

American Cancer Society 
American Lung Association of Wisconsin
American Heart Association
Live Vape Free

Live Vape Freeā„  is a free resource for teens and adults offering educational support and programs that empower constructive conversations about the risks of vaping. It's a judgement-free space for teens and parents/caregivers with tools and content that educates, motives, and supports.

With the use of e-cigarettes on the rise and the Surgeon General declaring use in young adults an epidemic, Quit for Life, in partnership with Rally, is making the support, tools and resources to go vape-free available to all.
The site's resources include:

  • A vaping discussion guide
  • Articles about quitting - Why, how, and what to expect
  • The latest news about vaping